reMade
reMade is a revolutionary apparel startup striving to curb the toxic consumerism perpetuated by the fashion industry. Through this venture, we hope to design a world where consumers truly value the garments they already own. To bring this vision to life, reMade focuses on creating products from repurposed post-consumer and deadstock textile waste.
Our value proposition is simple: Providing Gen-Z and eco-conscious consumers with environmentally sustainable options that are unique, on-trend, and fashionable. The core of our strategy hinges on popularizing a movement towards slow fashion that will create benefits for communities, through collaborations with local artists and businesses, as well as for the planet, by revitalizing deadstock fabric and unwanted finished goods that would otherwise end up in a landfill. For us, the path forward requires being proactive, embedding truly sustainable practices into all of our key activities, and tackling the wide array of issues that plague this market head-on.
The idea for reMade was born while working on a pitch for the Global Retail Challenge through McGill University with Caroline Ciaramitaro, Jaya Kuic, and Allie Omens in the Fall of 2019. Together, we presented reMade to a variety of industry professionals and we were selected as finalists for the competition. The following semester, I revisited this venture and developed it further with Firoz George, Jacob Henkels, and Bailey Kaiser in our Social Ventures course through the Shuford Program of Entrepreneurship at UNC-Chapel Hill.